Strategic marketing management (Record no. 14108)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00567nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260818141318.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260818b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789376691050 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AEF |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23rd ed. |
| Classification number | 658 |
| Item number | PAT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Goyal, V. |
| 9 (RLIN) | 4309 |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing management |
| Remainder of title | B.B.A., Marketing management, (MM-12), Sem-V, NEP |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Pune: |
| Name of publisher, distributor, etc. | Nirali Prakashan, |
| Date of publication, distribution, etc. | 2026 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 98 p.: |
| Dimensions | 23 cm |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 1288 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pathave, J. |
| 9 (RLIN) | 4696 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Textbooks |
No items available.