Marketing Management | Marketing Management (Record no. 5429)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00303nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190311s9999 xx 000 0 und d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Philip Kotler , Kevin Lane Keller |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| -- | PHI Learning Pvt. Ltd. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 662 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Date acquired | Cost, normal purchase price | Date last seen | Price effective from | Barcode |
|---|---|---|---|---|---|---|---|---|
| 2019-03-11 | 550.00 | 2019-03-11 | 2019-03-11 | |||||
| 2019-03-11 | 2019-03-11 | 2019-03-11 | 1201 |