00665cam a22002174a 4500003000400000005001700004008004100021020001800062040000800080042000800088050002500096082001900121100002000140245005700160250001400217260006100231300004600292504005100338650002700389700003100416OSt20240326113404.0041214s2006    njua     b    001 0 eng    a9788120316096  cAEF  apcc00aHF5415.13b.K64 200600a658.8222bKOT1 aKotler, Philip.10aMarketing management /cPhilip Kotler, Kevin Keller.  aTenth ed.  aUpper Saddle River, NJ :bPearson Prentice Hall,cc1999.  axxxix, 733 [45] p. :bcol. ill. ;c28 cm.  aIncludes bibliographical references and index. 0aMarketingxManagement.1 aKeller, Kevin Lane,d1956-