@book{4745,
	author = {Denny, Richard.},
	title = {Communicate to win /},
	publisher = {Kogan Page,},
	year = {2009.},
	address = {London ;},
	edition = {2nd ed.},
	url = {http://www.loc.gov/catdir/enhancements/fy1008/2009012337-b.html}
}