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    <subfield code="a">Guthrie, Gerard.</subfield>
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    <subfield code="a">Basic research methods :</subfield>
    <subfield code="b">an entry to social science research /</subfield>
    <subfield code="c">Gerard Guthrie.</subfield>
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    <subfield code="a">xviii, 221 pages ;</subfield>
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    <subfield code="a">This book offers a comprehensive and well-rounded view of research as a tool for problem-solving in the wide range of the social sciences. It is built on the foundation of philosophical pragmatism, postulating that the value of knowledge and research methodologies lies in their usefulness in engaging with the real world.

The book synthesizes both positivist and non-positivist methodologies. It is meant for students who are undertaking their first research course or project. The techniques, while basic, are used in many masters and doctoral research studies. The book uses engaging language, real-life examples from various subject areas and follows an inductive approach. With the help of this book, from an experiential base, students should be able to build a more advanced conceptual and theoretical understanding of research through further reading and practice.

This book discusses a policy-applied-pure-action model of research covering both quantitative and qualitative methods for the case study, survey, and experimental designs. It pays considerable attention to measurement principles and to data analysis techniques that make practical use of Microsoft Excel for analysis of both words and numbers. It includes a building block approach to writing, as well as the author&#x2019;s thoughts on the application of research in the real world</subfield>
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    <subfield code="a">Includes bibliographical references (pages 213-216) and index.</subfield>
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    <subfield code="a">Preface   
PART ONE: THE PROBLEM
  Approaches to Research    Research Ethics    Research Proposal and Literature Review    Research Methodology   
PART TWO: DATA COLLECTION
  Sampling    Case Study Method    Survey Method / Experimental Method    Available Data    Observation    Interviews    Questionnaires    Tests   
PART THREE: DATA ANALYSIS
  Measurement Principles    Qualitative Data    Quantitative Data   
PART FOUR: ACTION
  Social Science English    The Report    Using the Results    Glossary    References    Index</subfield>
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