TY - BOOK AU - Bootwala, Shaila. AU - Shaikh, Uzma Irfan. TI - Recent advancements in marketing: M. Com. SEM-IV CBCS pattern SN - 9789390596034 U1 - 658.8 22nd ed. PY - 2021/// CY - Pune PB - Nirali Prakashan KW - Marketing ER -